Presenting your business ideas to the world is definitely vital and worth the preparation that it entails. It’s one of the most important aspects to widen your horizons, as well as to attract the attention of your potential investors. This is what we call a “pitch.” It is an elucidation of your business idea to allow both investors and audiences alike to be more interested in your business proposition. It is basically verbalizing your business plan. It serves as the opening salvo, and the “hook” by which you can capture the attention of your target market.